Pay per Click Campaigns - PPC campaign

 

Pay per Click (PPC) campaigns are excellent tools to drive immediate traffic to your website. As long as you pay, new visitors will reach your website.

 

However, managing PPC campaign requires experience and knowhow. PPC cost effective campaigns are closely monitored, managed and improved on a day to day basis.

 

IsraeL M" will monitor your PPC Campaigns to reduce ad spending and make sure keywords are performing according to your pre-set goals and strategy.


We monitor your ROI by adjusting your ad spending according to your competitive environment.

 

About Pay-per-Click advertising

PPC advertising is an online marketing tool offered by the major search engines. The advertiser will pay for each click delivered by the service provider. Advertisers bid on the amount they are willing to pay for each click. The ads' positioning depends on the combination of the keywords, bids and competition. The more you are willing to pay the higher your ads will be positioned.

 

Israel M has the required expertise and knowhow to manage PPC campaigns. This expertise is the result of years of successful PPC management for several marketers in different industries.

 

Our team manages the entire process for you

We define your initial set of keywords
We research an enlarged set of keywords to target the whole buying cycle of your target audience
• We set up the campaign
• We constantly monitor the campaign to identify successful keywords and adjust less successful ones
• We work with you to evaluate the effectiveness of the campaign and make take the necessary corrective actions
• We provide weekly or monthly reports
 

Major Advantages of Online Advertising

• Target your ads to the right Audience
Target your ads by location and language
Create different Ad Groups for different search phrases/keywords
No limit to the number of targeted search terms
Good for promotions
Tighter control over where listings appear and what they say (but watch out for editors)
Placement of listing usually higher on results page
Easy to test search terms, products, offers, wording (and you should!)
You can bid on terms you wouldn't want to use on your site 

 

 

To read more about our PPC Management services please see the presentation below.

 

You want to get started? Just give us a call at +972 3 9325097 and +1 718 5214845.

You can also send us an email at : israel@israel-marketing.com