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Ad Rotation

Ad Rotation is the fact of rotating different ads from different sources on the same location of a webpage.

Ad Rotation helps web owners to display multiple ads and therefore spice up their websites. Ad rotation is not about serving ads, but rather about providing different ads based on the same keywords.

Ad Rotation services are delivered at fixed or varied intervals. The ad supplier can therefore manage their ads according to date and time factors while maintaining different bids rates for the different hours of the day.

The website is supposed to display a list of ads. The site administrator controls the process while the ads come from a network server.

There are two Ad Rotation options:

• Static Ad Rotation: displays one ad per page view
• Dynamic Ad Rotation: displays more than one ad for single page view based upon the ads schedule

Ad Rotation is an efficient way to determine the effectiveness of your ads